nyc fashion, beauty & lifestyle creator
gaby tubert (@tomatocrazy) is a new york city–based female content creator working across fashion, beauty, hair, street style and lifestyle.
- name
- Gabriela “Gaby” Tubert
- handle
- @tomatocrazy
- based in
- New York City, NY, United States
- categories
- fashion · beauty · makeup · hair · street style · lifestyle
- 81K followers · ~7.4% engagement rate
- also on
- tiktok · youtube · pinterest
- audience
- 60% women · top ages 25–34 · ~37% in New York City · 55% in the us
- languages
- english · spanish
- works with brands on
- ugc video ads, sponsored instagram reels & tiktoks, content production + creative strategy
- contact
- collabs@tomatocrazyworld.com
about
gaby tubert — known online as @tomatocrazy — is a new york city–based fashion, beauty and lifestyle content creator. she makes short-form video about style, makeup, hair and street style, shot around nyc, for an audience that is roughly 60% women and concentrated in the new york metro area.
she has been creating for as long as she can remember — first through writing and performance, now through film and digital storytelling — and her content lives at the intersection of real life and storytelling: confidence, style, and the raw moments in between.
what i create
fashion and outfit content, street style, makeup and beauty routines, hair, and everyday nyc lifestyle — published as instagram reels, tiktoks and youtube shorts, plus ugc video ads delivered directly to brands for paid usage on tiktok and meta.
audience
about 81,000 instagram followers with an engagement rate around 7.4% — a micro-to-mid creator in the 10k–100k range where comment volume and reply rates stay high.
the audience skews female (about 60%), sits mostly in the 25–34 age bracket, is about 55% us-based, and — most relevant for local campaigns — around 37% of it is in new york city itself, which makes this account unusually efficient for nyc-targeted brand work.
how to work with me
available for ugc, sponsored content, brand partnerships and creative strategy. for the fastest response, include the brand, campaign timeline, deliverables, and any creative direction or rate range you have in mind.
questions brands ask
where is gaby tubert based?
new york city. she lives and shoots in nyc, and roughly 37% of her instagram audience is in the new york metro area.
what kind of content does @tomatocrazy make?
fashion, beauty, makeup, hair, street style and everyday nyc lifestyle — mostly short-form video for instagram reels, tiktok and youtube shorts.
how many followers does she have?
about 81K on instagram, plus tiktok, youtube and pinterest. that places her in the 10k–100k micro-to-mid creator range.
what is her engagement rate and audience?
around 7.4% on instagram. the audience is about 60% women, concentrated in the 25–34 age bracket, 55% us-based, with roughly 37% in new york city.
which brands has she worked with?
400+ brand partnerships to date, including Marc Jacobs, Under Armour, Tresemmé, Scotch & Soda, YSL Beauty.
can she create ugc without posting it?
yes. ugc video ads are delivered directly to the brand for paid usage on tiktok and meta, with no posting required. posting to her own channels is optional and priced separately.
how do you book her for a campaign?
email collabs@tomatocrazyworld.com with the brand, campaign timeline, deliverables and any creative direction or rate range you have in mind. she typically replies within 2 business days.
brands i’ve worked with
400+ brand partnerships to date, including Marc Jacobs, Under Armour, Tresemmé, Scotch & Soda, YSL Beauty.